Asus ZenFone 4 Series India Launch Set for Today

Asus ZenFone 4 Series India Launch Set for Today

Asus, the Taiwanese consumer electronics giant, is set to launch the latest generation of ZenFone smartphones in India on Thursday at an event in New Delhi. The ZenFone 4 series of smartphones has five models so far, the Asus ZenFone 4 Selfie, ZenFone 4 Selfie Pro, ZenFone 4, ZenFone 4 Pro, and the ZenFone 4 Max.

The company on its social media pages hints at the arrival of selfie-focused smartphones, as it is running a #DitchTheSelfieStick campaign in India. This indicates Asus will launch the ZenFone 4 Selfie and ZenFone 4 Selfie Pro smartphones in India. We’ll know more soon, as the launch event is just a few hours away, set to begin at 1pm IST.

In Europe, the Asus ZenFone 4 Selfie Pro has been priced by the company at EUR 399.99 (roughly Rs. 30,050), while the ZenFone 4 Selfie is priced at EUR 299.99 (roughly Rs. 22,550). These prices are not indicative of how much they will cost in the Indian market, as taxes and government regulation play an additional and definitive deciding role in the final pricing.

As the names suggest, both smartphones are focused on selfies and come with dual cameras at front. The Asus ZenFone 4 Selfie Pro bears a front-facing dual camera setup with a 24-megapixel sensor and another 5-megapixel sensor. The ZenFone 4 Selfie on the other hand comes with a 20-megapixel sensor and another 8-megapixel sensor at the front of the handset. At rear end, both new Asus smartphones feature 16-megapixel primary cameras.